Civic Commons · Synthetic case study
A deep public archive made approachable.
Audience research and editorial design turned a dense fictional institution into six confident starting points and a durable static publishing system.
The challenge
Depth was valuable, but finding a beginning was hard.
The archive reflected the organization’s internal structure rather than the questions people brought to it. The redesign began by identifying useful audience paths, then shaped the content model and interface around them.
- Audience pathsOrganized discovery around six recurring public questions.
- Editorial systemDefined consistent roles for guides, evidence, updates, and next steps.
- Static deliveryMade the resource fast, portable, and straightforward to govern.
Illustrative outcomes
A clearer front door to a deeper resource.
- Audience routes
- 6
- Runtime by default
- 0 KB
- Content patterns
- 9
- Disclosure
- Synthetic
- No figures represent real client performance.
See more selected work.
Explore the complete fictional portfolio and the systems behind each engagement.